https://www.washingtonpost.com/national/jeff-bezos-on-post-purchase/2013/08/05/e5b293de-fe0d-11e2-9711-3708310f6f4d_story.html |
A customer is always important in any business perspective. Customers are the driving forces in the success in a business as well. From an article discussing Jeff Bezos, founder and CEO of Amazon, you'd think as a CEO you should care about your competitors more than your customers. If your competitor puts out something really top-notch, you would want to one up them by making something bigger and better right? Wrong. The article shows how Amazon focuses more on the customers rather than their employer. Jeff Bezos stated in a 2015 letter, "Many companies describe themselves as customer-focused, but few walk the walk. Most big technology companies are competitor focused. They see what others are doing, and then work to fast follow." From this statement, Jeff Bezos shows most companies are more competitor based which means they value what their competitors are doing too much. If companies are more focused on their competitors, they are really missing the point of a business. Companies should be more customer-focused since they are the ones who are going to buy their product and pretty much determine if their company thrives or falls where it stands. People should definitely take note and look more into what Jeff Bezos is saying since he is the 5th most wealthiest man in the world from the Forbes 400.
Article Citation:
Mullaney, Tim. "5 Key Business Lessons from Amazon's Jeff Bezos." CNBC. CNBC, 25 Jan. 2017. Web. 12 Feb. 2017. <http://www.cnbc.com/2016/05/13/5-key-business-lessons-from-amazons-jeff-bezos.html>.
Done by Amos Ray IV
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